Brand Marketing Kenkyu Josetsu 2
Kajihara Katsumi / Cho
Points You Earn | 1% (42p) |
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Release Date | June 18, 2011 |
Availability | In Stock at Supplier:Usually ships in 2-4 days |
Product Details
Catalog No. | NEOBK-975248 |
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JAN/ISBN | 9784794423658 |
Product Type | BOOK |
Pages | 435 |
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Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
Related Artists
Description in Japanese
ブランド・マーケティング研究序説 2 / 梶原勝美/著
Related Offer & Feature
Tracklisting
1 |
第1章 ブランドの展開
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2 |
第2章 ブランドの展開モデルと事例研究
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3 |
第3章 ブランドの情報機能
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4 |
第4章 「商品分類」から「ブランド分類」へ
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5 |
第5章 「情報」としてのブランド
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6 |
第6章 現代社会とブランド・マーケティング
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