BOOK
De Facto Standard No Kyoso Senryaku
Yamada Hideo
3800yen
(4180yen Tax incl. in Japan)
| Points You Earn | 1% (38p) |
|---|---|
| Release Date | December 28, 2008 |
| Availability | Backorder:Usually ships in 1-3 weeks |
Product Details
| Catalog No. | NEOBK-526915 |
|---|---|
| JAN/ISBN | 9784561225003 |
| Product Type | BOOK |
| Pages | 412 |
|---|
Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
Related Artists
Translate Description
*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.
Description in Japanese
デファクト・スタンダードの競争戦略 / 山田英夫
激しい規格競争を勝ち残った16の事例分析から、製品ライフサイクル別の戦略定石を提言。デファクト・スタンダードをめぐる戦略論の決定版。
Related Offer & Feature
Tracklisting
| 1 |
研究の背景と方法
|
| 2 |
理論研究編(デファクト・スタンダードとは
|
| 3 |
競争戦略の理論と戦略定石
|
| 4 |
標準と競争戦略)
|
| 5 |
事例研究編
|
| 6 |
戦略提言編(どのような製品がデファクトを形成するのか
|
| 7 |
デファクト・スタンダードはいつ決まる
|
| 8 |
開発期の戦略
|
| 9 |
導入期の戦略
|
| 10 |
成長期の戦略
|
| 11 |
成熟期の戦略
|
| 12 |
規格競争の戦略定石のまとめ
|
| 13 |
出ファクトと利益構造
|
| 14 |
日本企業の課題
|
| 15 |
本研究の成果・限界と今後の課題)
|
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