BOOK

Kigyo Fushoji Kaisha No Shinyo Wo Mamoru Tame No Taio Saku

Kawano Kenichi / Cho

1800yen
(1980yen Tax incl. in Japan)
Points You Earn 1% (18p)
Release Date February 28, 2007
Availability In Stock at Supplier:Usually ships in 2-4 days
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Product Details

Catalog No.NEOBK-403539
JAN/ISBN 9784803503531
Product Type BOOK
Pages 198

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

企業不祥事 会社の信用を守るための対応策 / 川野憲一/著

会社に不祥事が発生。その時経営陣・広報が取る最善の対応は迅速に、逃げず、隠さず、ウソつかず。広報が会社を救う。

Related Offer & Feature

    Tracklisting

    1
    1章 企業不祥事と広報(広報は戦略部門
    2
    イベスターリレーション(IR)も経営リスクを内包 ほか)
    3
    2章 経営リスクとネガティブ情報(リスク顕在化の予防策
    4
    経営リスクが増大する要因 ほか)
    5
    3章 企業不祥事と社会部記者(社会部記者が動いた
    6
    社会部記者の目線 ほか)
    7
    4章 事例にみる企業不祥事(ゼネコン汚職
    8
    工場火災 ほか)
    9
    5章 緊急会見の進め方(会見の事例
    10
    会見前の注意点 ほか)

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