BOOK

Contents No, Contents Niyoru, Kon Ten

Tsujimoto Noriko / Cho Nozawa Tomoyuki / Cho

2000yen
(2200yen Tax incl. in Japan)
Points You Earn 1% (20p)
Release Date February 2023
Availability In Stock at Supplier:Usually ships in 2-4 days
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Product Details

Catalog No.NEOBK-2836953
JAN/ISBN 9784909933430
Product Type BOOK
Pages 174

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

Description in Japanese

コンテンツの、コンテンツによる、コンテン / 辻本法子/著 田口順等/著 野澤智行/著 荒木長照/著

Related Offer & Feature

    Tracklisting

    1
    コンテンツのマーケティング
    2
    第1部 コンテンツの効果測定(広告効果の測定―広告換算金額によるパブリシティ効果の測定について
    3
    コンテンツ・デザインの統計分析)
    4
    第2部 コンテンツ消費における消費者行動(キャラクターのマーケティング活用効果に関する研究
    5
    インバウンド観光におけるコンテンツと観光土産―「どらやき」の研究)

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