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BOOK

Seiko Suru DM No Gokui Jirei De Manabu 2021 Zennihon DM Taisho Nenkan

Senden Kaigi / Henshu Nippon Yubin Kabushikigaisha / Henshu Kyoryoku

1800yen
(1980yen Tax incl. in Japan)
Points You Earn 1% (18p)
Release Date April 2021
Availability Backorder:Usually ships in 1-3 weeks
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Product Details

Catalog No.NEOBK-2606427
JAN/ISBN 9784883355266
Product Type BOOK
Pages 93

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

成功するDMの極意 事例で学ぶ 2021 全日本DM大賞年鑑 / 宣伝会議/編集 日本郵便株式会社/編集協力

効果を生んだDMの成功事例。その戦略とクリエイティブを紹介。教育・流通・飲食など多彩な企業のDM38作品を掲載!

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    1
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    2
    企業の思いが透けて見える時代 DMはファンへのお手紙に―中井孔美子(トッパンフォームズ)×津田匡保(ファンベースカンパニー)
    3
    「唯一無二」のブランドをつくる DMを通じた体験価値の設計―河中裕哉(ADKマーケティングソリューションズ)×吉柳さおり(プラチナム) ほか)
    4
    第2部 徹底解剖!成功するDMの極意―第35回全日本DM大賞入賞・入選作品(金賞 グランプリ 大企業に響いた2つの“スタサプENGLISH”DM―リクルートマーケティングパートナーズ
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    金賞 審査委員特別賞実施効果部門 売上前年比234%!優良顧客に向けた年間プログラム―ケイシイシイ
    6
    金賞 受験生に寄り添い、絆を取り戻す「赤い糸電話DM」―東京個別指導学院 ほか)
    7
    第3部 ヒト・モノが動く!効果の上がるDMの秘訣(DATA DMメディア実態調査2020(抜粋))

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