BOOK

Shohin Kaihatsu No Tame No Shinri Gaku

Kumada Takashi Hisashi / Hencho

2500yen
(2750yen Tax incl. in Japan)
Points You Earn 1% (25p)
Release Date January 2015
Availability Backorder:Usually ships in 1-3 weeks
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Product Details

Catalog No.NEOBK-1768475
JAN/ISBN 9784326299065
Product Type BOOK
Pages 206

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

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Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

商品開発のための心理学 / 熊田孝恒/編著

自動車や鉄道から「おもてなし」まで。企業での商品やサービスの開発に心理学が活用された実例を紹介。学生・研究者のみならず、開発者やユーザーも必読の、モノづくりの新しい形を示す一冊。

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    Tracklisting

    1
    第1章 現場に役立つ基礎系の心理学
    2
    第2章 車庫入れが苦手な原因は?―認知機能の個人差から運転の得手・不得手を理解する
    3
    第3章 心理学的アプローチによる視覚性ストレス軽減の試み―患者さんとの出会いからデザインへの応用まで
    4
    第4章 なぜ、駅の中の案内はわかりにくいのか―高齢者の案内サインの利用と認知機能
    5
    第5章 高齢者に使いやすい情報機器―認知工学研究とは
    6
    第6章 味覚の熟練度を測る
    7
    第7章 情報機器を使っているときの心理状態を脳波で測る
    8
    第8章 対面販売における相手の心に響く応対サービス

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