BOOK

Naze 20 En No Choco De Biru Ga Tatsu No Ka? Ameyoko Shinise "Ni Ki No Kashi" Mongaifushutsu No Hansoku Jutsu

Futaki Hidekazu / Cho

1400yen
(1540yen Tax incl. in Japan)
Points You Earn 1% (14p)
Release Date January 2015
Availability Sold Out
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Product Details

Catalog No.NEOBK-1767422
JAN/ISBN 9784798042855
Product Type BOOK
Pages 207

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

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Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

なぜ20円のチョコでビルが建つのか? アメ横・老舗『二木の菓子』門外不出の販促術 / 二木英一/著

「安売り」だけなら誰でもできる。弱者だからこそできる、最強の仕掛けとは―アメ横・老舗『二木の菓子』門外不出の販促術。

Related Offer & Feature

    Tracklisting

    1
    序章 なぜ20円のチョコでビルが建つのか
    2
    第1章 非効率な取り組みが最も効率的な仕組みを作る!
    3
    第2章 効率化を求めた数字には危険がいっぱい!
    4
    第3章 「差別化」ってつまりどういうことか説明できますか?
    5
    第4章 差別化(唯一性)をできる人が取り組んでいることは!?
    6
    第5章 「そういう売り方があったのか!」と叫んだ販売促進

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