BOOK
Senden Kaigi 2014 July Issue
Senden Kaigi
1204yen
(1324yen Tax incl. in Japan)
| Points You Earn | 1% (12p) |
|---|---|
| Release Date | May 31, 2014 |
| Availability | Sold Out |
Product Details
| Catalog No. | NEOBK-1668726 |
|---|---|
| Product Type | BOOK |
Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
Translate Description
*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.
Description in Japanese
宣伝会議 2014年7月号 / 宣伝会議
[特集1] ●挑戦する宣伝部長 ・先進企業の取り組み「現場トップが語る広告の本質」 ・広告マーケティングの可能性を広げる「女性がもっと広告界を面白く」 ・宣伝部長が語る課題と戦略 ・ブランドと社会の関係を考える ・理想のパートナーシップ ・米クライアント最新事情 ・マスとwebつなぐ組織体制をどう作るか ●中小企業・BtoB企業も生かせる コンテンツマーケティング入門 ●コンテンツマーケティングを実施したい企業のための コンテンツの企画・運用ノウハウ [INTERVIEW] ◆マーティン・ソレル×マイケル・ペイン 「地域戦略とテクノロジーで実現する次の広告ビジネス ...ほか
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