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BOOK

Shogyo Keiei Ron

Yamamoto Hisayoshi / Cho

2800yen
(3080yen Tax incl. in Japan)
Points You Earn 1% (28p)
Release Date October 12, 2012
Availability Backorder:Usually ships in 1-3 weeks
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Product Details

Catalog No.NEOBK-1364228
JAN/ISBN 9784793003790
Product Type BOOK
Pages 238

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

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Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

商業経営論 / 山本久義/著

現代商業の機能と特質を解明して、わが国小売商業の態様と発展の論理を把握し、ミクロ的な見地から個別商業経営の活力を分析、研究する。

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    Tracklisting

    1
    第1章 現代商業の本質
    2
    第2章 中小小売商業の存続・発展の論理
    3
    第3章 小売業の経営戦略
    4
    第4章 卸売業の経営戦略
    5
    第5章 アジアNIESの商業経営
    6
    第6章 外食産業の成長事例研究―リンガーハットの成長要因

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