BOOK

Keiei Senryaku No Ronri Dynamic Tekigo to Fukinko Dynamism

Itami Takayuki / Cho

2000yen
(2200yen Tax incl. in Japan)
Points You Earn 1% (20p)
Release Date September 17, 2012
Availability In Stock at Supplier:Usually ships in 2-4 days
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Product Details

Catalog No.NEOBK-1353215
JAN/ISBN 9784532134266
Product Type BOOK
Pages 357

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

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Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

Description in Japanese

経営戦略の論理 ダイナミック適合と不均衡ダイナミズム / 伊丹敬之/著

顧客のニーズをダイナミックにとらえ、競争優位を構築し、資源・技術を利用蓄積し、人の心を動かす―。良い戦略のエッセンスを理解し、戦略策定に欠かせない構想力を磨き上げる。進化し続けるロングセラーテキストを全面改訂。

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    Tracklisting

    1
    第1部 戦略の基礎概念(経営戦略とはなにか
    2
    ビジネスシステムと見えざる資産)
    3
    第3部 ダイナミック適合の論理(顧客のニーズをダイナミックにとらえる―戦略の顧客適合
    4
    競争優位をつくる―戦略の競争適合
    5
    資源を有効利用し、資源を効率的に蓄積する―戦略の資源適合
    6
    技術を活用し、技術を進化させる―戦略の技術適合
    7
    人の心を動かし、刺激する―戦略の心理適合)
    8
    第3部 不均衡ダイナミズムの戦略(市場創造の戦略―製品戦略の不均衡ダイナミズム
    9
    ビジネスシステムが成長をドライブする―ビジネスシステムの不均衡ダイナミズム
    10
    オーバーエクステンション戦略―見えざる資産の不均衡ダイナミズム)

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