Beikoku Kyodai Kigyo No Business Model Kakushin Innovation Senryaku to Soshiki Noryoku No Jitsuzo
Ishiyama Yoshihide
Points You Earn | 1% (28p) |
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Release Date | March 28, 2008 |
Availability | Backorder:Usually ships in 1-3 weeks |
Product Details
Catalog No. | NEOBK-472397 |
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JAN/ISBN | 9784502398803 |
Product Type | BOOK |
Pages | 194 |
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Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
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Translate Description
Description in Japanese
米国巨大企業のビジネスモデル革新 イノベーション戦略と組織能力の実像 / 石山嘉英
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Tracklisting
1 |
序章 どんな視点から眺めるか
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2 |
第1章 時価総額経営の功と罪-エンロン問題の教訓
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3 |
第2章 ビジネスモデル・イノベーションvsプロセス・イノベーション-IBMの再生とデルの挑戦
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4 |
第3章 娯楽産業と経営戦略の進化-ディズニー帝国の真実
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5 |
第4章 小売り業とプロセス・イノベーション-ガリバーとなったウォルマート
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6 |
第5章 日用品の世界とプロダクト・イノベーション-170歳の若い会社P&G
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7 |
第6章 自動車産業の揺らぎ-ビッグスリーの存亡
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8 |
第7章 米国企業の法則
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