"4 Wari Neage" De Hajimaru Chisana Kaisha No "Ra Shi Sa" Brandy Ingu Neage Ni Zaiaku Kan Ga Aru Keiei Sha He Okuru
Yoshida Yuka
| Points You Earn | 1% (18p) |
|---|---|
| Release Date | early February 2025 |
| Availability | In Stock at Supplier:Usually ships in 2-4 days |
Product Details
| Catalog No. | NEOBK-3062622 |
|---|---|
| JAN/ISBN | 9784496057458 |
| Product Type | BOOK |
| Pages | 243 |
|---|
Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
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Translate Description
Description in Japanese
「4割値上げ」で始まる小さな会社の“らしさ”ブランディング 値上げに罪悪感がある経営者へ贈る / 吉田由佳/編著
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Tracklisting
| 1 |
第1章 万人ウケをやめる～理想のお客様像を見える化しよう(小さな会社こそ大切なお客様を切り捨てる覚悟を
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| 2 |
良い客層は、経営者と従業員の心を落ち着かせる ほか)
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| 3 |
第2章 「NO罪悪感」で4割値上げする～頑張りすぎないゴールを設定しよう(あなたは「あなたらしく」生きられていますか
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| 4 |
「3つの勇気」を持てる経営者は強い ほか)
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| 5 |
第3章 “らしさ”ブランディングが価値を引き上げる～3つのステップでブランドがあなたらしく輝きだす(4割値上げに見合うビジネスは“らしさ”ブランディングで実現する
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| 6 |
ブランディングとは何か ほか)
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| 7 |
第4章 三方良し(自社・顧客・取引先)のビジネスモデルを「仕組み化」する～経営の苦悩から自由になろう(経営者を苦しみから放つ「仕組み化」
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| 8 |
つまずきポイントを見つける ほか)
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