Chugokujin Wo Kau Ki Ni Saseru Eigyo Senryaku CHO AKIRA

中国人を買う気にさせる営業戦略 - 張晟/著

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Viewer Type	Neowing eBook Reader
Price	1408 yen
Points You Earn	14 points (1%)
Compatible Devices	PC (Japanese Version) iOS Android
Pages	256
Release Date	Oct 18, 2013(JST)

Description in Japanese

日本企業は生き残りをかけて中国市場に出て行かなければならない時代。中国で成功するために必要なのが、文化と所得に応じて中国人の消費行動パターンを12に分ける考え方と、中国の常識にあわせたビジネスの仕組み作り。日中の企業現場を知り尽くした中国人コンサルタントによる中国市場で勝ち残る方法。

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

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