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Chugokujin Wo Kau Ki Ni Saseru Eigyo Senryaku

中国人を買う気にさせる営業戦略 - 張晟/著

Chugokujin Wo Kau Ki Ni Saseru Eigyo Senryaku
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Viewer Type viewer_image Neowing eBook Reader
Price 1408 yen
Points You Earn 14 points (1%)
Compatible Devices
Pages
    256
Release Date Oct 18, 2013(JST)

Description in Japanese

日本企業は生き残りをかけて中国市場に出て行かなければならない時代。中国で成功するために必要なのが、文化と所得に応じて中国人の消費行動パターンを12に分ける考え方と、中国の常識にあわせたビジネスの仕組み作り。日中の企業現場を知り尽くした中国人コンサルタントによる中国市場で勝ち残る方法。

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

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