BOOK
2019 Kokoku Hakusho
Nikkei Kokoku Kenkyujo / Hen
3000yen
(3300yen Tax incl. in Japan)
| Points You Earn | 1% (30p) |
|---|---|
| Release Date | July 2019 |
| Availability | In Stock at Supplier:Usually ships in 2-4 days |
Product Details
| Catalog No. | NEOBK-2385620 |
|---|---|
| JAN/ISBN | 9784532641023 |
| Product Type | BOOK |
| Pages | 216 |
|---|
Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
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Translate Description
*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.
Description in Japanese
2019 広告白書 / 日経広告研究所/編
統合型マーケティング、行動喚起型コミュニケーション、疑似体験技術を使った広告。最新の広告動向を体系的に網羅。
Related Offer & Feature
Tracklisting
| 1 |
第1章 広告界の現状と見通し
|
| 2 |
第2章 デジタルイノベーションへの対応
|
| 3 |
第3章 広告メディアの動向
|
| 4 |
第4章 広告ビジネスの動向
|
| 5 |
第5章 広告研究と関連図書の動向
|
| 6 |
第6章 広告調査
|
| 7 |
資料編
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