BOOK
Chiki No Shoku Wo Brand Ni Suru! Shoku No Text Wo Tsukuro (Iwanami Book Let)
Kanemaru Hiromi / Cho
620yen
(682yen Tax incl. in Japan)
| Points You Earn | 1% (6p) |
|---|---|
| Release Date | October 2018 |
| Availability | In Stock at Supplier:Usually ships in 2-4 days |
Product Details
| Catalog No. | NEOBK-2286792 |
|---|---|
| JAN/ISBN | 9784002709888 |
| Product Type | BOOK |
| Pages | 63 |
|---|
Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
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Translate Description
*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.
Description in Japanese
地域の食をブランドにする! 食のテキストを作ろう (岩波ブックレット) / 金丸弘美/著
新たな観光資源と持続的な地域経済を生む方法として、地域の食に付加価値をつけて都市部に売り込む、「食のブランド化」に注目が集まっている。その基礎となるテキストの作り方や、バイヤー・消費者・マスコミ向けのプロモーションの具体的な方法を紹介する。多彩な事例から、地域創生のヒントを提案。六次化産業・農商工連携を成功させるための必読書。
Related Offer & Feature
Tracklisting
| 1 |
1 食のブランド化は食のテキストから
|
| 2 |
2 食のテキストを作ろう
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| 3 |
3 地域振興のためのプロモーションの仕組み
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