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Illustrated Wakaru! Marketing [New Edition]

図解 わかる!マーケティング[新版] - ダイヤモンド社/著 つなぶちようじ/著

Illustrated Wakaru! Marketing [New Edition]
eBooks Edition
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Viewer Type viewer_image Neowing eBook Reader
Price 1393 yen
Points You Earn 13 points (1%)
Compatible Devices
Pages
    216
Release Date Aug 24, 2015(JST)

Description in Japanese

どうすれば消費者に買ってもらえるのか?「売れるしくみ」のつくり方がサクッとわかる入門の入門書。製品のライフサイクル、マーケティングのプロセス、マーケターの仕事、マーケティング戦略、広告戦略、戦略の立て方、ブランド戦略など、基礎から実践、最新手法まで63のセオリーをわかりやすく解説。

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region.

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